Apple reportedly in talks with Aetna to bring the Apple Watch to millions of customers | TechCrunch

Apple and Aetna have held several secret meetings to discuss offering the Apple Watch to Aetna’s 23 million customers, according to CNBC. Aetna could roll out the plan as early as next year.

Source: Apple reportedly in talks with Aetna to bring the Apple Watch to millions of customers | TechCrunch

Did Samsung leap over Apple with the S4 and connected health devices?

urlYesterday Samsung announced the new Galaxy S4 smartphone. It has been called the iPhone killer, while this seems to be the news item most outlets are reporting. The real interesting thing that happened during the launch announcement was their introduction of a line of heath devices along with the phone. Is this Samsung’s attempt at jumping ahead of Apple in the iHealth arena? There has been a lot of speculation that Apple’s alleged iWatch is going to be a health monitor that connects to iPhones. This wouldn’t be the first time that Apple wasn’t first to innovate, take the original iPod for example. They took the  mp3 player and made the iPod, one might argue they are the same, but history has shown us that to the consumer they were not. Will this be a similar circumstance? Only time will tell, but one thing is certain. Consumers seem interested in self quantification and Samsung has decided to enter this market with the launch of their new flagship smartphone. Check out some of my earlier posts on self quantification here and
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Can Apple change the way we think about watches?

imgresWith all the reports of Apple making an “iWatch“, I began to think about my first impression of the iPhone. I remember watching the live stream of the event on Apple’s website.  As Steve Jobs slowly unveiled the feature set and form factor of the the iPhone, I thought, this is what I have been waiting for. It was a mashup of a phone and a computer that before then, only lived in my imagination  Somehow Apple had gotten into my dreams and created what I wanted. The problem with an iWatch is I’ve never really thought about having a  watch do much more than tell time. When I was a kid, I had a Casio databank watch that allowed me to store contacts and phone numbers. Admittedly the cool factor was lost on some, but the usefulness was clear… I always had all my friends telephone numbers on me. Since this was before cell phones, it was a big deal. What would I want an Apple wrist wearable computer to do? Since testing out the UP band I can say that I would like a fitness tracker, and vibration alarm built-in, maybe a heart rate monitor? I may also like to have a more fully thought out sleep tracker. I can also see an iWatch extending my iPhone screen for texts and other alerts. These are all good combo uses of an iWatch, but what functionality would truly be revolutionary? What set of features would make this a market changing, must-have device? I guess we will have to wait and see, I hope they have something groundbreaking waiting to reveal. Apple needs a big win to reclaim their place as an innovative company post Steve Jobs. I hope they can do it.